Award of Excellence – HotHed (UK)

Title: HotHed
Runtime: 25 min
Country: UK
Director: David Spring
Placement: Award of Excellence
Competition: September, 2020

Synopsis: A young Youtuber is hired by a struggling energy drink company, HotHed Inc., to become their mascot in exchange for fame and money. Their partnership becomes an incredible success story, with the Youtuber driving enormous brand awareness due to the popularity of her entertaining stunt videos, resulting in soaring profits for HotHed. But just when the stunts become more and more gruelling for their mascot, the HotHed execs decide to stage a spectacular – and rather dangerous – event which would propel them into the internet stratosphere.